The European Commission’s (EC) new strategy, reflected on the Communication on « Promoting cultural and creative sectors for growth and jobs in the EU », aims to increase the competitiveness and export potential of the cultural and creative sectors, as well as to maximise their spill over benefits for other areas such as ICT and innovation.
John Longworth, Director General of the British Chambers of Commerce comments that « a skilled workforce is fundamental to every successful business in the UK, and developing the capability of our workforce is crucial for economic growth and international competitiveness. Our members recognise the importance of investing in skills and training, even when times are financially hard. Even though the businesses that we surveyed are keen to recruit new staff members and expand, a lack of appropriate skills within the labour pool is limiting business growth. »