On 9 Octobre 2012, Google invite several organisations to a conference about energy transition. It aimed to present the measures taken by Google about energy consumption and the reduction of its carbon footprint. All the informations were already on www.google.com/green
Among the measures presented:
- the famous Finnish datacenter that is cooled with seawater
- The widespread use (one third of their consumption) of electricity from renewable sources or through the purchase of green certificates, or by direct implantation wind farm.
- Carbon offsetting. According to Google, their power consumption in 2011 was amounted to 2,675,898 MWh, or 1.3% of global consumption of Datacenters.
According to Google, the measures implemented allowed them to reduce the electric bill of around a billion dollars. And obviously, it’s good for their image.
For professionals of the e-Jobs field that deal with management of SEO, here are some tips from an international software company that can be helpful for your daily tasks :
– keyword research – if keyword has high competition then use key phrase
– content – write content, write it in your own words, google like it
– include key phrases in it for example
– title tag and meta tag
– avoid java and flash
– give alt tag to your images
– validate your site for w3school
– keeping changing content of the site, don’t mess up with keywords or key phrases, add some fresh content, google love fresh content
– SMO – smo plays crucial part, it give massive traffic to your site, which help to get notice by google which leads to get good pr
– write articles- article submission and directory submission is best option for back links, there are paid backlink
– services, or you can take efforts to create back links
– submit your url for search engine, as many as possible, it will help to get traffic
– use google analytics- google analytics is easy to use and help to check your seo success
A very interesting analysis by Jacques Froissant, founder of the Altaïde RH organisation, regarding the impact of e-reputation on recruitment appeared in a webpage published by L’EXPRESS (one of the main news magazines in France).
Google Apps for Education offers a free (and ad-free) set of customizable tools that enable faculty, staff and students to work together and learn more effectively.
Communication – Enhance your community’s dialogue with hosted email, shared calendars and integrated video chat.
Collaboration – Google Docs and Google Sites enable students and teachers to share documents online, at any time and from any location.
Customization – Easily integrate your existing IT systems with Google Apps while keeping your school’s domain safe and secure.
Apps for Universities
Leading colleges and universities use Google Apps to deliver the advanced technology students need. www.google.com/a/help/intl/en/edu/university.html
Apps for K-12 schools
Build a 21st century school by bringing Apps into the classroom. www.google.com/a/help/intl/en/edu/k12.html
In Hungary, Google Apps for Education is used by EVK College, the student organization of Corvinus University of Budapest.