Germany’s still struggling to get into the online education market

Periodically, I simply like to look for jobs in Germany. Not that I need one, but for projects in which I am involved, it is always interesting to see what is available, especially in regard to the various project foci. This time it was e-Jobs, like those whose profiles are being developed in the e-Virtue Project. Being located in Germany, however, I’m particularly interested in how the job market is developing in this sector, especially since the Germany economy, according to its politicians at least, is booming.

Unfortunately, I was disappointed again. I found listings for content developers, for example, in Germany, but at an English site, jobspotting.com. And I stumbled over a couple of online-language-teaching jobs at the German Craiglist site. Needless to say, this is a bit thin.

It would seem that both the Brits and the Americans are still leading the way in this field. Not only are wanted-ads more readily available and more easily accessible, there is a wealth of additional information available for people who are looking to perhaps get back into work or to change their career fields. One example, which I found particularly interesting was a site for work-at-home moms who might be interested in working even part-time. The information regarding the instructional designer was a good place to start thinking about possibilities, to say the least.

It is truly time for the German e-learning sector to get on board. If career information and job or career opportunities are to be found, they should, at a minimum, be found online.

Always in final round and not elected ? Check your soft skills demonstration !

You apply for different recruitments, you are often chosen for final selection, but do not get the job … One of the most probable issue is that you fail to demonstrate your « soft skills » !

In a recruitment process, as analysed by the e-jobs Observatory in different e-jobs fields, the first step is to eliminate the candidates which technical skills does not fit to the organisation criteria, then in a second step, the final decision is done on transversal skills and mainly on the non formal competences. Miriam Salpeter journalist at US news explain clearly « how it does not work » sometimes ! She proposes 5 decisive issues : Work ethic, positive attitude, communication skills, Time management and self confidence. those issues are not the only one, but as we analysed job market in Europe they are clearly an important issue !

New strategy to boost creative growth and jobs

The European Commission’s (EC) new strategy, reflected on the Communication on « Promoting cultural and creative sectors for growth and jobs in the EU », aims to increase the competitiveness and export potential of the cultural and creative sectors, as well as to maximise their spill over benefits for other areas such as ICT and innovation. 

The European Commission is calling for a range of actions to promote the right conditions for the cultural and creative sectors to flourish, involving all actors from the local level up to the regional, national and European levels. These actions focus on skills development, access to finance, promotion of new business models, audience development, access to international markets and improved links to other sectors.

Is there a chance to turn e-skills into jobs?

Aleksandra Nikolova is working on her own internet start-up company. A few years ago, she decided to quit university because she wasn’t convinced she was learning any practical skills. « There are lots of young people who are just finishing university, they can’t find a job because of lack of experience and they are disappointed with reality, » says Aleksandra. 

But there are plenty of young people with excellent skills in programming, design or social marketing. Aleksandra is convinced there is a chance to turn those e-skills into jobs. In her free time, Aleksandra runs a website publicising business opportunities in the digital economy. Her site won an award during e-skills week, a campaign supported by the European Commission whose aim is to promote IT careers for young people. Aleksandra welcomes such initiatives: 
« Young people use the internet mostly for pleasure, » she says. « They are searching for normal jobs, things that they find normal, they are not willing to take risks, and everything that is new for them is kind of a risk in their mind. There is, however, a growing number of young people in Sofia willing to take risks. » It’s now up to this dynamic new generation to show the way using their skills and creativity to turn ideas into reality.

Towards a European Cloud Computing Strategy

Cloud computing represents a paradigm shift away from today’s decentralised IT systems. It is already transforming providers of IT services and it will change the way other industrial sectors provision their IT needs as end users, as well the way citizens interact with their computer and their mobile devices. Cloud computing, although in its early days, is already a commercial reality and the adoption rate of cloud computing services is growing.
 
The EU needs to become not only cloud friendly but cloud active to fully realise the benefits of cloud computing. Besides allowing for the provision of cloud computing in its various forms, the relevant environment in the EU has to address the needs of the end users and protect the right of citizens. At the same time, it should allow for the development of a strong industry in this sector of Europe.

The 10 most demanding jobs in IT

According to Emerson Network Power, the following jobs are the most demanding ones in the IT area:

1. Executive director/administrator
2. IT procurement
3. CIO
4. IT manager/director
5. IT operations
6. Data center manager
7. Engineering
8. IT security
9. Applications/software development
10. Database management

800 IT professionals from the U.S.,
Asia, Europe and Latin America were interviewed in the course of this study. Those persons represent seventeen work roles and eighteen
industries (50 to more than 10,000 employees).

More information about the full article.

Pixelgyar has been labeled by the e-Jobs Observatory platform

Pixelgyar Ltd. is composed of a team of designers and developers focused on Facebook marketing, mobile apps and web design. The Webdesign courses started 2011 january and it is evolving every month.  
Pixelgyar is certificated, gives quality courses, and actives e-professional networks.

All the labeled companies and training institutions
Why should I get the label of the e-Jobs Observatory platform ?

Web Marketers : Is Google better than Facebook for Advertising?

A comparison of the two companies from WordStream, a search marketing management company, suggests that Facebook is a much less effective ad medium than Google.  According to WordStream, Facebook has less reach, and its individual ads are less effective, than old fashioned web advertising, according to WordStream’s numbers, which it delivered—naturally—in the form of an infographic.


Most alarming for Facebook: The average click-through rate for an ad on the internet generally is just 0.1 percent. At Facebook, it’s even lower: 0.051 percent. Google’s CTR is 0.4 percent.  WordStream also makes reference to scope of users that each company reaches,

Facebook: 51% of all internet users
Google: 90% of all internet users

Click through rates: Facebook: 0.051%, Google: 0.4%; Average: 0.1%.   Formats: Facebook: standard display ad, Sponsored Stories.  Google: Text ads, image ads, video text overlay ads, mobile web game ads

More information about the full article.

Tips for Web Designers and Web Content Managers

For professionals of the e-Jobs field that deal with management of SEO, here are some tips from an international software company that can be helpful for your daily tasks :
– keyword research – if keyword has high competition then use key phrase
– content – write content, write it in your own words, google like it
– include key phrases in it for example
– title tag and meta tag
– avoid java and flash
– give alt tag to your images
– validate your site for w3school
– keeping changing content of the site, don’t mess up with keywords or key phrases, add some fresh content, google love fresh content
– SMO – smo plays crucial part, it give massive traffic to your site, which help to get notice by google which leads to get good pr
– write articles- article submission and directory submission is best option for back links, there are paid backlink
– services, or you can take efforts to create back links
– submit your url for search engine, as many as possible, it will help to get traffic
– use google analytics- google analytics is easy to use and help to check your seo success

Europe is developing cross-border eHealth services

The European Health Insurance Card is being used in epSOS, a pilot project co-financed by the European Commission, which aims at developing cross-border eHealth services to improve the quality and safety of healthcare for citizens travelling to another European country.
The project consists in developing an eHealth framework and ICT infrastructure that enable secure access to patient health information among different European healthcare systems. This includes making patients’ medical records (Patient summary) available electronically and using cross-border electronic prescriptions (ePrescription). The European Health Insurance Card is being tested in the project as one of the tools for identifying patients. It allows holders to provide health professionals with the identification data they need to access the patient’s electronic medical record or prescriptions when seeking healthcare in participating epSOS pilot countries – whether as tourists, business travellers, commuters or exchange students, for example. (…) »
Europe is also funding project such as CompAAL that aims to develop qualification profiles for jobs in Ambient-Assisted Living or AAL. AAL specialist skills are needed in many professions, in which the job requirements have changed under these fast-evolving technologies. New skills profiles have to be set-up for professionals from various backgrounds, for example architects building AAL compatible homes, staff of ambulatory home care, and most of all IT specialists in order to enable them to design AAL systems and interfaces, to manage interoperability, as well as to create, manage and moderate social networks.